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Model: OLED77ZXPUA | LG Electronics LG SIGNATURE ZX 77 inch Class 8K Smart OLED TV w/AI ThinQ® (76.7'' Diag)
LG Electronics
Model #
OLED77ZXPUA

LG SIGNATURE ZX 77 inch Class 8K Smart OLED TV w/AI ThinQ® (76.7'' Diag)

  • Everyday Price : $27,349.00
  • Color: Black

LG SIGNATURE ZX 77 inch Class 8K Smart OLED TV w/AI ThinQ® (76.7'' Diag)
  • TWICE VIP Award 2020 Winner
  • iF Design Award 2020 Winner
  • Red Dot Design Award 2020 Winner
Why LG OLED?
  • Only OLED TVs use over 8.3 million pixels that emit their own light and turn completely off, creating a stunning picture that allows you to see virtually every detail.

Sharp Picture
  • Unlike LCD or conventional LED technology, OLED uses millions of self-lit pixels to give you consistent detail, even when the cinematography gets dark.

Swift Response
  • Individual self-lit pixels paired with the latest gaming features and tech give you an edge with less lag, high refresh rates, and incredibly smooth and responsive gameplay.

Smooth Motion
  • OLED Motion is technology you see, but don't notice. It's motion handling for fast movements in sports and action sequences. Kickoff returns look just as smooth at home as from 50-yard line seats, with less stuttering to slow down the big car chase.

Slim Design
  • LG OLED technology unlocks a new world of TV design with a minimalist bezel and impossibly thin profile, putting the spotlight on your content while complementing your home's interior.

See how OLED redefines picture quality
  • Once you’ve seen LG OLED TV with your own eyes, you'll understand. It’s stunning picture that redefines quality. Millions of OLED pixels emit their own light independently and can be completely turned off. This unveils perfect black, over a billion rich colors and infinite contrast. From the gridiron to the iron throne, no detail goes unseen.
  •  
Footnote
  • *Calculation based on multiplying 8K resolution (7680 x 4320) and four sub-pixels.
Real 8K delivers real authenticity
  • Real 8K has arrived. LG's 8K OLED TVs meet the industry definition for 8K resolution. While over 33 million active OLED pixels emit their own light for a level of perfect black, intense color and stunning picture quality — even at wide angles.
  •     
Footnote
  • *Calculation based on multiplying 8K resolution (7680 x 4320) and four sub-pixels.
View the possibilities of 8K resolution
  • Elevate everything you see. With Deep Learning, any content resolution can be upscaled to 8K. Our most advanced 8K processor uses AI and deep learning to make it possible, translating the source to over 33 million pixels. The technology is so smart, you might mistake non-8K for true 8K**.
  •       
Footnote
  • *Screen images simulated.
    **Image quality of upscaled content will very based on the source of resolution.
More 8K videos in REAL 8K
  • With HEVC, AV1, and VP9 codec* support, you can watch 8K YouTube videos as well as 8K videos from a USB storage device or streaming services**.
  •         
Footnote
  • *With AV1 you can watch the latest 8K videos on YouTube. Support for HEVC and VP9 provide coverage for other streaming services and local media playback.
    **Streaming may require a software update after purchase. 8K content availability may vary depending on the service provider.
    *8K playback requires a high-bandwidth internet connection.
Clear images from a dedicated 8K processor
  • Real 8K picture is made even more realistic with our AI processor. The a9 Gen 3 AI Processor 8K is specifically engineered to power 8K performance. You don’t have to do a thing to enjoy the best picture and sound. Our most advanced 8K processor does it for you with 8K 4-step noise reduction, AI Picture Pro, AI Sound Pro and AI 8K Upscaling*.
  •            
Footnote
  • *Image quality of upscaled content will vary based on the source resolution.
World's most intelligent TVs
  • LG ThinQ AI TVs are the only TVs with the Google Assistant and Alexa built-in*. LG ThinQ fully integrates the voice assistants you already use. No need to buy a separate device. Convenience and connected home control are at your command, making it easy to control other smart devices and LG smart products.
  •               
Footnote
  • *Some features require 3rd party subscription or account. Google is a trademark of Google LLC.
  • SELF-LIT PiXELS make cinema more expressive
  •                 
Footnote
  • *Netflix streaming service membership required.
The leading name in cinematic sight and sound
  • Dolby ups the action, driving their best-in-class HDR format to new cinematic heights. Dolby Vision IQ* automatically adjusts picture settings depending on ambient lighting conditions and content genres. Dolby Atmos® puts you in the middle of the action with multi-dimensional surround sound that seems to flow all around you.
  •                   
Footnote
  • *Dolby Vision is a trademark of Dolby Laboratories. Dolby, Dolby Atmos and the double-D symbol are registered trademarks of Dolby Laboratories.
See a director's vision for sound and picture settings
  • Film buffs can see what directors envisioned. Filmmaker Mode™ is a setting that respects the craft. It translates a director’s cinematic vision to your TV with automatic picture and processor settings and brings true authenticity.
  •                     
Footnote
  • *FILMMAKER MODE™ logo is a trademark of UHD Alliance, Inc.
Curious about webOS? Take a quick tour
  • webOS is your portal to a world of entertainment. Learn about all the things you can do with your LG smart TV – easily stream your content, search for information and much more.
All your favorites, all in one place
  • Disney+ gives you full access to stream classics, binge on new Originals, or catch the latest movies. With Disney, Pixar, Marvel, Star Wars and more - there's something for everyone.
  •                       
Footnote
  • *Disney+ subscription required. Subject to terms at https://www.disneyplus.com © 2020 Disney and its related entities.
The home of Apple TV+ and much more
  • Original shows and movies from Apple TV+. Just the premium channels you want and thousands of movies to buy or rent. It’s personalized and expertly curated, so you’ll discover the best of what’s on. And it’s all in the Apple TV App.
  •                         
Footnote
  • *Watch Apple TV+ with a subscription.
See more, stream more with LG Channels
  • LG OLED TVs are bringing more entertainment options than ever. LG Channels deliver free access to over 180 IP streaming channels offering movies, shows, breaking news, sports, comedy and more — integrated alongside over-the-air channels and channel guide.
See what makes the magic remote so magical
  • We’ll show you how easy it is to access and control your LG smart TV. Customizable features, point-and-click, voice controls, it’s all here. Get ready to be amazed.
Search for what you see
  • Instantly search the names of actors, venues, and even outfits worn on your favorite shows, you can even buy them on the spot, straight from your TV.
  • SELF-LIT PiXELS make gaming more responsive
LG OLED TVs work seamlessly with NVIDIA G-SYNC®
  • Experience immersive gaming like never before. Only OLED TVs with NVIDIA G-SYNC** compatibility can provide the exceptional picture quality of perfect black and intense colors combined with smooth gameplay to take gaming to new heights.
  •                           
Footnote
  • *Screen image simulated.
    **NVIDIA G-SYNC is compatible with RTX 20 and GTX 16 graphics cards. Older GPUs will not support G-SYNC compatibility.
    ***G-SYNC included only in ZX, GX, CX and BX models. FreeSync included in ZX model; software update required for GX, CX and BX models. FreeSync may not be available at the time of purchase of this product.
HDMI speeds are faster than ever
  • A higher frame rate, VRR (Variable Refresh Rate), ALLM (Auto Low Latency Mode) and eARC (Enhanced Audio Return Channel) all meeting the latest HDMI specifications. These latest features allow fast-moving content in higher resolution and smooth, synchronized graphics. It’s more lifelike gaming experience.
  •                             
Footnote
  • *Excludes RX and WX models.
    **48Gbps speed available on HDMI 1 and 2, 40Gbps speed on HDMI 3 and 4.
Watch your gaming advantage grow
  • Milliseconds make all the difference. LG OLED TVs cut response times to 1 millisecond* for action in real time. Crisp, fast motion. Crystal-clear detail. And a competitive gamer's dream come true.
  •                               
Footnote
  • *1ms response time is based on GtoG which means grey to grey. Based on internal testing standards and is subject to change according to the measurement environment or specific device conditions.
Turn up your HDR gaming experience
  • High Dynamic Range isn't just for movies. HDR gaming drops players right into the action for a new level of immersive gaming. LG has joined some of the biggest developers and tech companies in gaming to ensure the best HDR gaming experience.
  •                                 
Footnote
  • *Screen images simulated.
  • SELF-LIT PiXELS make sport more realistic
Sports Alert keeps you up to date on your favorite teams
  • Sports fans have a new way to stay informed. Sports Alert gives updates on your favorite teams, start times, and scores — even while you're watching other content. Easily switch to games without searching for the channel. NFL, NBA, MLB, NHL, Premier League and more — it's all here.
Smoother motion in your scenes
  • OLED Motion is technology you see, but don't notice. It's motion handling for fast movements in sports and action sequences. Kickoff returns look just as smooth at home as from 50-yard line seats, with less stuttering to slow down the big car chase.
  •                                   
Footnote
  • *Screen images simulated.
    **Not supported on streaming content.
Connect Bluetooth® speakers for instant surround sound
  • Connecting LG Bluetooth speakers for wireless surround sound has never been easier. Connect up to two speakers, including LG XBoom Speakers, for a true surround sound experience – not a wire in sight.
  •                                     
Footnote
  • *Connection Available
  • SELF-LIT PiXELS make life more artistic
A TV that's a work of art
  • This is art-inspired TV. Perfect lines. Bezel-less design. Impossibly thin. No gap from screen to wall. LG OLED TVs are designed, crafted, and engineered to put the spotlight on your content, yet complement your home's interior even when they're turned off.
  •                                        
Footnote
  • *A TV stand and slim wall mount bracket are included with the 77-inch LG OLED ZX model.
    **The cable may be visible depending on installation environment.
    ***Depending on installation environment, there may be a slight gap between the TV and the wall.
Gallery Design
  • Gallery Design
Self-lighting OLED
  • Perfect Black, Intense Color, Infinite Contrast
a9 Gen 3 AI Processor 8K with AI Picture Pro & AI Sound Pro
  • a9 Gen 3 AI Processor 8K with AI Picture Pro & AI Sound Pro
Dolby Vision IQ and Dolby Atmos
  • Dolby Vision IQ and Dolby Atmos
webOS & ThinQ AI w/ Hands-Free Voice Control
  • webOS & ThinQ AI w/ Hands-Free Voice Control
ACCESSORIES INCLUDED
Remote Magic Remote
Remote Control Battery Yes
Power Cable Yes
Quick Start Guide Yes
E-Manual Yes
Stand Yes
Flush Wall-Mount Yes
AI TV(ARTIFICIAL INTELLIGENCE)
LG ThinQ® AI Yes
Google Google Assistant Built-in "Works with" Google Assistant
Alexa Alexa Built-in "Works with" Alexa
Apple Apple Airplay 2, Apple Homekit
Intelligent Voice Recognition Yes
Home Dashboard Yes
AI Picture Pro / AI Picture AI Picture Pro
Auto Genre Selection Yes (SDR/HDR/Dolby HDR)
AUDIO
Speaker System 4.2 Channel
Output Power 60W (20W Woofer)
Speaker Direction Down Firing
AI Sound Pro / AI Sound AI Sound Pro
Dolby Atmos Yes
WiSA Ready Yes (Separate Dongle Purchase Required)
Surround Mode OLED Surround
Audio Codec AC4, AC3 (Dolby Digital), EAC3, HE-AAC, AAC, MP2, MP3, PCM, WMA, apt-X (refer to manual)
Bluetooth Sound Ready Yes
LG Sound Sync Yes
CONNECTIVITY
NEXTGEN TV (ATSC 3.0) Yes (May not be available at the time of purchase of this product)
Wi-Fi® Standard Wi-Fi Certified 802.11ac
Bluetooth® Support Version 5.0
IP Control Yes
HDMI-CEC (Simplink) Yes
TV Tuner ATSC, Clear QAM
Smart Phone Connectivity Yes
Headphone Out 1 (rear)
DIMENSIONS/WEIGHTS/UPC
TV Dimensions with Stand (WxHxD) 67.6" x 41.1" x 12.7"
TV Dimensions without Stand (WxHxD) 67.6" x 38.7" x 1.3"
Packaging Dimensions (WxHxD) 74.6” x 44.5” x 9”
Stand Width 60.3"
TV Weight with Stand 95.7 lbs
TV Weight without Stand 93.9 lbs
Packaging Weight 124.3 lbs
VESA Mounting (W x H) 400 x 400
UPC 719192637184
GAMING
G-SYNC Compatible Yes
FreeSync™ Yes
VRR (Variable Refresh Rate) Yes
ALLM (Auto Low Latency Mode) Yes
Response Time >1 ms
HGiG Yes
GENERAL
Gallery Design Yes
2020 Model Yes
Country of Origin Korea
INPUTS & OUTPUTS
HDMI Input (HDCP 2.2) 4 (rear)
HDMI Audio Return Channel (ARC) eARC (HDMI 2)
USB Ports (v 2.0) 3 (side)
RF Connection Input (Antenna/Cable) 1 (rear)
AV Input 1 (rear) breakout cable required, not included
Ethernet Input 1 (rear)
RS-232C Input (Mini Jack) 1 (rear)
Digital Audio Output (Optical) 1 (rear)
PICTURE(PANEL)
Display Type OLED
Display Resolution 8K Ultra HD (7,680 x 4,320)
Wide Viewing Angle Yes
Dimming Technology Pixel Level Dimming
PICTURE(PROCESSING)
Picture Processor a9 Gen 3 AI Processor 8K
Refresh Rate 120Hz
HDR (High Dynamic Range) Cinema HDR (Dolby Vision®, HDR10, HLG), Dolby Vision IQ, HDR Dynamic Tone Mapping Pro
Contrast Advanced Contrast Enhancer, Face Enhancing, Ultra Luminance Pro
Clarity Quad Step Noise Reduction, Frequency Based Sharpness Enhancer
Color Intense Color, Billion Rich Colors, Advanced Color Enhancer, True Color Accuracy Pro
Motion OLED Motion
Resolution Upscaler AI 8K Upscaling
POWER
Power Supply (Voltage, Hz) AC 120V, 50/60Hz
Standby Power Consumption Under 0.5W
SMART TV
Operating System webOS
Hands-free Voice Control Yes
Magic Remote Control Yes (Point, Click, Scroll, Voice)
Universal Remote Control Yes (Auto Device Detection)
LG Channels Yes
LG Content Store (App Store) Yes
Full Web Browser Yes
Gallery Mode Yes
Sports Alert Yes
WARRANTY
Limited Warranty 1 Year Parts & Labor

Enjoy peace of mind by knowing your products are protected by a team dedicated to exceptional customer care. Our steamlined process - with the industry’s most efficient repair or replace warranty system - pleases customers while helping build your image and market share.
PRODUCT WARRANTY ADMINISTRATION
We manage the entire manufacturer warranty process for you. Whether an OEM factory or brand importer, New Leaf processes customer calls and oversees all service requirements for you. Cut overhead with our professional support.
Use our ultramodern call center and extensive service provider network to reduce your costs, assign staff more productive roles, while boosting professionalism and customer satisfaction.
Our flexible financial models meet the needs of any size OEM or direct importation organization.
We provide a unique 800 number, troubleshooting via phone call and dispatch service to either a depot or an in-home servicer.
CUSTOMER CARE THAT BUILDS BRANDS
Customer care is perhaps the most important factor in keeping a positive opinion on your brand. That’s why New Leaf Service Contracts puts so much effort into your customer.
HERE ARE WAYS WE CAN HELP YOUR BUSINESS:
Customer care is the most important factor in customer retention and growing your brand. New Leaf Service Contracts is dedicated to providing the best customer care possible while remaining cost-effective and producing quality results - let’s grow together
Mobilize highly trained service providers that put your customers first
Utilize our state-of-the-art call center and service provider network
Assist with in-warranty and out-of-warranty repairs
Provide full 360 degree follow-through during entire service process
Provide data and reports to help improve both operational efficiency and product negotiations

Let our team co-ordinate professional delivery and installation on your new purchase. Some restrictions may apply.

Disclosures Warning Icon Proposition 65 Warning for California Residents
Cancer and Reproductive Harm - P65Warnings.ca.gov